If you could reach more than 50k individuals and be part of a compelling motorsports story that creates an emotional connection and awareness with potential customers for £500, what would you say? What if we then said we could provide an ROI of up to 190% on your spend?
Get in touch on 07896 991 643 to discuss how we could work together to help create awareness for your brand through motorsports marketing.
Partnering with DO Racing is a logical choice, advertising in a local or trade paper can cost up to £2,500 for a single full page ad in one edition but from £500 your brand can be a lead sponsor of a driver with exposure lasting for weeks across digital and print, allowing your brand to reach more people who care, more often, for longer.
The Croft round of the BRSCC Fiesta Championship in September is a logical choice for businesses who want to make a connection to potential customers through the prestige of motorsports. By working with us, you are connected to our racing story meaning your potential clients and customers connect your brand to their love of cars and racing, improving retention and recollection of your brand and product.
Still not sure? Companies such as Opus Energy, Timico and Tombola have all reaped the benefits of sports marketing as Real Business highlights; proving that in a crowded marketplace, partnerships are powerful.
An investment of £500 includes:
- Race car branding (25% coverage)
- Inclusion in press releases to a number of local papers (Wakefield, Doncaster & Leeds)
- Social media activity for 2 weeks pre & post race
- Competition to win co-branded t-shirt & race tickets
- Coverage on daveoldacre.co.uk
- Digital marketing support
Audience
Our insight shows that the audience is:
- majority 25-39 male
- across the ABC1 demographic range
- leading to higher than average disposable income
The motorsport audience also engage in a range of other activities including:
- cooking
- gardening
- playing video games
- DIY
- photography
They are predominently employed across a range of industries including construction & engineering, IT/telecomms & logistics.
Based on the value of this activity an ROI of 190% could be achieved before accounting for any increase in sales. Get in touch on 07896 991 643 to discuss how we could work together to help create awareness for your brand through motorsports marketing.
